What is Lördagsgodis?
We love the idea of moderation around candy consumption! Yes, we're aware it's not the best for business - but as parents ourselves and people worried about what we put in our bodies, this idea of lördagsgodis - or an intentional time when you focus on sweets and fun - really resonates with us.
Founders
From the people who brought you MYSA Natural Wine, Niclas Jansson and Holly Berrigan ventured into the Swedish Candy space - aiming to prove that your favorite vices can have a cleaner alternative and in moderation!
Nic was born in Sweden and their family goes back to their litten stuga (little cottage) that is only accessible by boat every summer. They love sharing the space with their daughters and look forward to having them participate in lördagsgodis when they are a bit older!
